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From the «Homer Simpson» department:
Title: Enron.com Announces Pre-Orders for Egg-Shaped Home Nuclear Reactor
Author: feedback@slashdot.org
Date: Sun, 12 Jan 2025 00:12:00 +0000
Link: https://entertainment.slashdot.org/story/25/01/12/009238/enroncom-announces-pre-orders-for-egg-shaped-home-nuclear-reactor?utm_source=rss1.0mainlinkanon&utm_medium=feed

"Nuclear you can trust," reads the web page promoting "The Egg, an at home
nuclear reactor." Yes, Enron.com is now announcing "a micro-nuclear reactor
made to power your home." (A quick reminder from CNN in December. "A company
that makes T-shirts bought the Enron trademark and appears to be trying to sell
some merch on behalf of the guy behind the satirical conspiracy theory "Birds
Aren't Real....") Does that explain how we got a product reveal for "the
world's first micro-nuclear reactor for residential suburban use"? (Made
possible "by the Enron mining division, which has been sourcing the proprietary
Enronium ore...") Enron's new 28-year-old CEO Connor Gaydos insists they're
"making the world a better place, one egg at a time." The Houston Chronicle
delves into the details: Supposedly a micro-nuclear reactor capable of powering
a home for up to 10 years, the Enron Egg would be a significant leap forward
for both energy technology and humanity's understanding of nuclear physics —
if, of course, such a thing were actually feasible. "With our current
understanding of physics, this will never be possible," said Derek Haas, an
associate professor and nuclear and radiation engineering researcher at the
University of Texas at Austin. "We can make a nuclear reactor go critical at
about the size of the egg that I saw on the pictures. But we can't capture that
energy and turn it into useful electric heat, and shield the radiation that
comes off of the reactor." [Haas adds later that nuclear reactors require
federal licenses to operate, which take two to nine years to procure and
"typically require several hundred pages of documentation to be allowed to
build it, and then another thousand pages of safety documents to be allowed to
turn it on."] The outlandish claims Enron has made in the weeks since its brand
revival have left many to speculate that the move is part of some large-scale
joke similar to Birds Aren't Real — a gag conspiracy movement that Connor
Gaydos, Enron's 28-year-old CEO, published a book on alongside co-author and
movement founder Peter McIndoe. In an exclusive interview with the Houston
Chronicle, Gaydos asked that people look past the limitations — be they in the
form of regulations or physics — and embrace the impossible.... Several
since-deleted blurbs — both on the company's website and on social media — have
alluded to Enron potentially expanding into the world of cryptocurrency. Gaydos
said he hasn't ruled it out, but the company currently does not have any plans
in the works to debut an Enron-themed coin. "I think in a lot of ways,
everything feels like a crypto scam now, but thankfully, we are a completely
real company," Gaydos said. When announcing the Egg, Gaydos stressed Enron was
now revolutionizing not just the power industry, but also two others — the
freedom industry, and the independence industry. And Gaydos reminded his
audience that their home micro-nuclear was "safe for the whole family."
"Preorder now," adds the Egg's web page at Enron.com. "Sign up for our email
newsletter and be the first to know when we launch..."

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Subject	Author
your own personal home nuclear reactor	Retrograde

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